Graphic Design
Studio Tumpić/Prenc
Vapore

Project
„Vapore” is a new brand of premium distillates from Vižinada, central Istria. The name comes from the Italian word for steam, an element that connects two key sources of inspiration: the historic Parenzana railway, which passed directly through Vižinada, and the distillation process that takes place using a steam boiler, or alembic.
The entire visual identity is based on a combination of a steam engine and a distillation boiler, unified by the aesthetic of the Industrial Revolution, a period when massive objects were created from solid metals, joined by visible construction details such as rivets. The bottle is designed as an interpretation of a distillation boiler: its upper part is shaped like a boiler, while the transparent part of the bottle allows a view of the distillate itself. This emphasises authenticity and creates the impression that the distillate is consumed directly from the boiler itself. The label is made from multiple metal parts connected by rivets, emphasising the brand's industrial character, while the logo is created using a stencil technique that further reinforces the concept.
The packaging system has been developed in three characteristic colours inspired by the materials of distillation boilers – aluminium, copper, and oxidised metal – thereby clearly differentiating individual categories of distillates and simultaneously maintaining a recognisable, functional, and visually cohesive identity.
Year
2026
Mentors and collaborators
Etikgraf (production)
Wipakaging (production)
Studio Tumpić/Prenc (photography)
Client
Vižinada spirits d.o.o.
Author
Studio Tumpić/Prenc is a creative visual communications agency which, since its establishment in 2017, has worked on numerous and diverse projects, from the development of marketing campaigns, visual identities, packaging and publication design, to the realisation of interactive exhibitions.
For its work, the agency has been recognised and awarded prestigious accolades such as Cannes Lions, Pentawards, Red Dot Best of the Best, Dieline, European Design Award Best on Show, D&AD, Golden Drum, IIID Award, London International Award, Design Intelligence Award, Cresta, Communication Arts, Art Directors Club, Grands Prix du Design, Epica, IdejaX Grand Prix, Somoborac, HDD Award, ZGDW Award and the Zagreb Salon award.
The Studio Tumpić/Prenc team comprises co-founders, creative director Anselmo Tumpić and managing director Sara Prenc Opačić, as well as senior designer Jelena Kauzlarić, junior designer Lucija Kliman and copywriter Aleta Brattoni.



