Lara Luić-Kmezić, Karla Jaranović and Karla Braovac are visual communication designers and master’s students at the School of Design, Faculty of Architecture, University of Zagreb. Although each is developing an individual creative approach, they share an interest in contemporary visual communication, research-based processes and design as a means of creating meaning and experience.

Lara Luić-Kmezić works in visual identity and brand strategy, with a particular interest in how brands develop across different media. Her approach is characterised by conceptual thinking, interdisciplinarity and the exploration of different forms of expression.

Karla Jaranović explores the potential of emerging technologies and experimental approaches to design, and her work has been presented at exhibitions and festivals in Croatia and abroad.

Alongside her studies, Karla Braovac works professionally as a designer, developing projects in visual identity, print, and digital and interactive media.

As a creative team, they combine strategic thinking, experimentation, visual storytelling and practical design experience, exploring the relationship between content, media and audiences.