Dig studio

BRANDO

Project

The “BRANDO Writing Instruments” project presents a Split-based brand of handcrafted writing tools that brings together tradition, craftsmanship and sustainability. Each instrument is made from reclaimed or responsibly sourced wood, highlighting the natural beauty and individual character of the material.

The packaging follows the same philosophy. Inspired by the structure of wood, the elegant, minimalist and multifunctional box uses three subtle tones to distinguish the products: blue for the ballpoint pen, grey for the mechanical pencil and black for the fountain pen. Once the outer protective layer is removed, a distinctive cut-out reveals the wood beneath, making the instrument’s natural texture part of the brand identity.

The box not only protects the writing instrument but also unfolds into a functional display stand, allowing the packaging to remain part of the user experience. Every detail reflects respect for the material and embodies BRANDO’s commitment to the timeless beauty of writing.

Year

2025

Mentors and collaborators

Izvorka Jurić (strategy, creative and art direction)
Jurica Kos (creative and art direction, photography)
Nino Dolenc (design)

Client

studio minimo d.o.o.

Author

Dig is a brand studio built on strategy, design and production. Working internationally, it focuses on creating structured brand systems with a clear point of view and a distinctive perspective.

The studio explores the core of each brand and product, developing ideas and systems that shape how people understand, experience and remember them.

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