Grafički dizajn
Lana Popović
5262
Projekt
Publikacija prati videorad „5262”, koji istražuje identitet kroz brojeve povezane s različitim sustavima osobne identifikacije, poput broja članske iskaznice, korisničkog ID-a na digitalnoj platformi ili broja zdravstvene iskaznice.
Nadovezujući se na temu videorada, publikacija objedinjuje citate iz knjige Marka B. N. Hansena „Bodies in Code”, koja čini primarnu teorijsku literaturu projekta, fotografije, numeričke identifikatore i autorsku izjavu. Povezivanjem tih elemenata istražuje se odnos između digitalnog identiteta i fizičkog tijela te načini na koje se osoba unutar različitih sustava svodi na brojčane kodove.
Publikacija je tiskana na paus papiru u formatu B2, čija transparentnost dodatno naglašava preklapanje fizičkih i digitalnih slojeva identiteta.
Godina
2026
Mentori i suradnici
prof. umj. Isidora Nikolić (mentor)
Institucija
Sveučilište Singidunum, Fakultet za Medije i Komunikacije
Autor
Lana Popović živi u Beogradu, gdje studira Digitalne umjetnosti na Fakultetu za medije i komunikacije. Prije studija razvijala je vještine slikanja i crtanja u umjetničkim ateljeima, a danas su joj glavna područja interesa grafički dizajn, osobito oblikovanje publikacija i plakata, te audiovizualna umjetnost.
U svojem radu istražuje identitet i utjecaj okoline na njegovo oblikovanje. Posebno je zanima način na koji se identitet prilagođava i mijenja pod utjecajem različitih okruženja i podražaja. Pritom propituje njegovu fluidnost, odnos promjenjivih i stabilnih dijelova identiteta te mogućnost postojanja osobina koje ostaju trajno fiksirane.
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